Home Retail RTIH runs through this week’s coolest retail technology plays — Retail Technology Innovation Hub

RTIH runs through this week’s coolest retail technology plays — Retail Technology Innovation Hub

by Ozva Admin

Crypto.com Arena and Amazon

Crypto.com Arena in Los Angeles is preparing to launch two new takeout locations powered by Amazon’s Just Walk Out technology.

Visitors will have the opportunity to grab what they want without having to stop to pay as they shop at Bud Light Seltzer Market and Michelob Ultra Market, located on the main concourse between sections 105 and 108.

The stores will debut this October in time for NHL and NBA preseason games.

To enter, guests insert their credit card at the front doors and begin shopping. As they select food and beverages, Just Walk Out Technology determines what they take or put back on the shelves.

After they check out, the credit card will be charged for the items they took.

Made.com and Pinterest

Furniture and home goods retailer Made.com has launched its first Idea Ads with Paid Partnership campaign on Pinterest, making it the first brand to do so in the UK.

To support your Never Ordinary campaign, of the company The collaboration with two creators on the platform (Kerry Lockwood and Little Big Bell) aims to inspire Pinners to design unique spaces in their homes with bright and colorful touches.

Pinterest recently launched Idea Ads with Paid Partnership to allow businesses to collaborate with a creator to produce “interactive and immersive branded content consisting of images and videos to tell a story and inspire the creator’s audience to take action.”

It also gives businesses the ability to scale collaborative content beyond the creator’s audiences by promoting it to their target audiences and measuring performance on the Pinterest ad platform.

prada

prada has announced the release of its fifth Timecapsule NFT Collection, which is tied to both a gender-neutral physical product and an NFT giveaway.

This drop follows four drops of Timecapsule NFT, which the company says lead to immediate sales.

A key design element of the latest Timecapsule shirt is the recycled fabric from the Prada archives from which it is composed.

Number 34 in the Timecapsule collection, this t-shirt is emblazoned with the calendar month of October.

Deliveroo

Deliveroo has opened its first physical grocery store in partnership with Morrisons.

the Deliveroo jump The store on London’s New Oxford Street will allow customers to order at digital kiosks or on the Deliveroo app, for quick pickup.

It also doubles as a dark shop for Deliveroo’s fast grocery deal, Deliveroo Hop.

“We’re opening our doors and welcoming travellers, locals, visitors and day trippers to our first UK high street grocery store,” says Eric French, Deliveroo’s COO.

“Our New Oxford Street store promises a new way of shopping for our customers, giving them greater flexibility and choice, and should help boost the local area, with nearly two-thirds of shoppers saying they will visit other nearby stores when they come to shop. . with Deliveroo.”

Printemps

Printempsa retailer focused on beauty, fashion, accessories and menswear with 20 department stores in France, is inviting people to visit its first immersive virtual location in the metaverse.

It will offer anyone who buys a product in said store the possibility of participating in a draw for NFT prizes created in collaboration with the artist Romain Froquet.

30 NFTs, exclusive digital works, will be offered to customers through the Arianee platform.

Possession of one will also allow the holder to receive the original Froquet painting, displayed in the atrium of Printemps Haussmann during the campaign.

indian amazon

Amazon is rolling out a live video shopping feature in India.

The company is connecting with social media influencers to host live streams during which they can engage with customers and also offer limited-time deals.

“With the launch of Amazon Live, we want to make the shopping experience exciting and meaningful for our customers,” says Kishore Thota, director of customer experience and marketing for Amazon India.

Amazon Live currently hosts live streams in various categories, including electronics, fashion and beauty, and home decor through an app.

Amazon says it will run 15 live streams per day between 10am and 1am. During its ongoing holiday sale, it expects to stream more than 450 hours of content.

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