IGCF 2022 explores the role of government communication in crisis management, 4th Industrial Revolution

Sharjah: The 11th annual meeting will host two key discussions highlighting the essential role of strategic government communications in turning crisis into opportunity and encouraging young people to invest in technology-driven businesses to successfully harness the myriad prospects that introduces the Fourth Industrial Revolution (4IR). International Government Communication Forum (IGCF 2022), coming up in less than two weeks, at Expo Center Sharjah.

These two main sessions of the IGCF 2022, which will take place from September 28 to 29, entitled ‘Economic crises: between positive containment and negative adjustment’ and ‘Implications of public communication for emerging projects’, will be led by an elite speaking group that includes CEOs, communications specialists, and government officials.

Transparency to gain people’s trust and participation

In ‘Economic Crises: Between Positive Containment and Negative Adjustment’, moderated by Marwan Alhel, host of Dubai Media Inc, panelists Younis Haji Al Khoori, Undersecretary of the United Arab Emirates Ministry of Finance; Malcolm Stevenson Forbes Jr, CEO of Forbes Media LLC; Dr. Ehab Abu Aish, Deputy Minister of Finance for Treasury Affairs and Public Services of Egypt; and Dr. Shashi Tharoor, former UN diplomat, author and public intellectual, will discuss how transparent and timely communication from governments raises awareness in people and motivates them to collectively participate in the execution of strategic solutions of their governments in times of crisis. crisis.

The distinguished speakers will also highlight the most appropriate government approaches to gain public trust in a rapidly changing social and economic landscape, and the importance of understanding the perspectives and needs of society during crisis management. They will also highlight how government communication can prepare people for a foreseeable crisis and reduce their anxiety by employing expert crisis management strategies.

Projects and transformations

In the second main session, ‘Implications of Public Communication for Emerging Projects’, Mohamed Hilal Al Hazami, CEO of Mohamed Hilal Group; Muhammad Yunus, social entrepreneur; and Hazza Ibrahim Almansoori, media consultant and entrepreneurship expert, will highlight how communication can successfully attract investors to support new financial and new technologies.

Moderated by Mohammed Al Raeesi, Media Professional at the Sharjah Broadcasting Authority, the session will also discuss the fundamentals of building economic initiatives capable of beneficially using 4IR and automation concepts and applications to break the existing deadlock and impasse. In addition, the session will discuss the impact of the adoption of 5G technologies in communications, satellite connectivity, the Internet and digital currencies on emerging projects, as well as highlighting their role in investments in the creative industries and technology sectors.

IGCF is organized by the International Center for Government Communications (IGCC), an initiative of the Sharjah Government Media Office (SGMB), and this year is themed ‘Challenges and Solutions’.

The packed schedule of the two-day forum includes 7 main discussion sessions, 10 inspirational speeches, 6 workshops, 13 interactive platforms and 40 side activities. The agenda will be led by 160 senior civil servants, thought leaders and experts who will highlight the role of government communication in overcoming local and global governance challenges, and social and economic crises, while highlighting the opportunities arising from them.

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